What We Track

Core Metrics (Automatically Tracked)

Page Views

Total number of pages visited by all users

Unique Visitors

Number of distinct individuals visiting your site

Referrers

Where your visitors are coming from

Device Types

Desktop, mobile, tablet breakdown

Geographic Data

Country and region information

Session Duration

How long visitors stay on your site

Privacy-First Tracking

We Don't Track Everything

SiteTooling.space is designed with privacy in mind. We focus on essential metrics that help you understand your website's performance without compromising visitor privacy.

✅ What We Do

• Anonymous visitor tracking
• No cookies required
• Aggregated data only
• GDPR compliant by design
• No personal data collection

❌ What We Don't Do

• No cross-site tracking
• No behavioral profiling
• No data selling
• No persistent identifiers
• No invasive fingerprinting

Real-time Features

Instant Data

See page views and visitor activity as they happen. Our real-time dashboard updates within seconds of visitor interactions.

Live visitor counter
Current active pages
Recent referrers

Historical Data

Access unlimited historical data to track trends and analyze your website's growth over time.

Daily, weekly, monthly views
Time-series charts
Comparative analysis

Advanced Tracking Features

Custom Events New

Track user interactions, e-commerce conversions, and marketing campaign effectiveness with our comprehensive event tracking system.

E-commerce

Track purchases, cart actions, product views, and revenue metrics

Marketing

Monitor form submissions, button clicks, file downloads, and campaigns

Engagement

Analyze scroll depth, video plays, search actions, and user journeys

// Track product views
                siteTooling.ecommerce.productView({
                product_id: 'SKU-12345',
                product_name: 'Wireless Headphones',
                category: 'Electronics',
                price: 199.99,
                currency: 'USD'
                });

                // Track purchases
                siteTooling.ecommerce.purchase({
                order_id: 'ORDER-12345',
                total: 229.98,
                currency: 'USD',
                items: [
                    {
                    product_id: 'SKU-12345',
                    name: 'Wireless Headphones',
                    price: 199.99,
                    quantity: 1
                    }
                ]
                });

                // Track add to cart
                siteTooling.ecommerce.addToCart({
                product_id: 'SKU-12345',
                quantity: 1,
                price: 199.99
                });

Automatic Event Detection

Many events are tracked automatically without additional code:

• Form submissions (with success/failure status)
• File downloads (.pdf, .doc, .zip, etc.)
• Scroll depth milestones (25%, 50%, 75%, 100%)
• Button clicks with data-track attributes

What You'll See in Analytics

E-commerce Metrics

• Total revenue and average order value
• Conversion funnel analysis
• Top-selling products
• Cart abandonment rates

Marketing Insights

• Form completion rates
• Campaign attribution
• Button click heatmaps
• Content engagement scores

Quick Start

Your tracking script is already installed and collecting basic events
Add specific event calls where you want detailed tracking
Use the Custom Events tab in your dashboard to view analytics
Set up goals and funnels to track conversion rates

View detailed examples and implementation guides

Full Guide → View Analytics

Page Exclusions

Exclude specific pages from tracking, such as admin areas, thank you pages, or internal tools. Configure patterns directly in your dashboard or programmatically with JavaScript.


                    <script 
                    async defer 
                    src="https://sitetooling.space/track.js"
                    data-token="YOUR_TOKEN"
                    data-exclude="/admin/*,/dashboard/*,/internal/*"
                    ></script>

// Add exclusion patterns programmatically
                    siteTooling.exclude('/admin/*');
                    siteTooling.exclude('/dashboard/*');

                    // Disable tracking conditionally
                    if (window.location.pathname.includes('/admin')) {
                    siteTooling.disable();
                    }

                    // Check if current page is excluded
                    console.log(siteTooling.isExcluded()); // true/false

                    // Remove exclusion patterns
                    siteTooling.unexclude('/admin/*');
                    siteTooling.clearExclusions(); // Remove all

// Common exclusion patterns

                    "/admin/*"           // Excludes all admin pages
                    "/dashboard/*"       // Excludes all dashboard pages
                    "/internal/tools/*"  // Excludes internal tools section
                    "*/private"          // Excludes any page ending with /private
                    "/checkout/thank-you" // Exclude specific thank you page
                    "/api/*"             // Exclude API endpoints
                    "/auth/*"            // Exclude authentication pages
                    "*/settings/*"       // Exclude any settings sections

                    // Advanced patterns
                    "/user/*/settings"   // Excludes /user/123/settings, /user/abc/settings
                    "/downloads/*.pdf"   // Excludes PDF download pages

💡 Pro Tip: Configure exclusions in your dashboard settings for easier management

View Guide

UTM Campaign Tracking

Automatically detect and track UTM parameters to measure the effectiveness of your marketing campaigns.

Tracked Parameters

• utm_source
• utm_medium
• utm_campaign
• utm_term
• utm_content

Example URL

https://yoursite.com?utm_source=twitter&utm_medium=social&utm_campaign=spring_sale

Automatic Detection

UTM parameters are automatically detected and tracked. No additional configuration required.

Script Configuration Options

Available Data Attributes

Attribute	Description	Example
`data-token`	Your unique tracking token (required)	Your unique tracking token (required)	`data-token="st_123abc..."`
`data-exclude`	Comma-separated list of paths to exclude from tracking	`data-exclude="/admin/,/api/"`
`data-domain`	Restrict tracking to specific domain (optional)	`data-domain="example.com"`
`data-hash-mode`	Enable tracking for single-page applications	`data-hash-mode="true"`
`data-auto-track`	Disable automatic page view tracking	`data-auto-track="false"`

What Data We Collect

Traffic Logs

Each page view creates a traffic log entry with the following information:

Page Pathtext

Referrertext

User Agenttext

Screen Dimensionsint4

Languagetext

Countrytext

Session Durationint4

IP Addresstext

Latitude/Longitudefloat8

Region/Citytext

Accuracy Radiusint4

Website Information

Domaintext

Emailtext

Tokentext

Created/Updatedtimestamptz

User Accounts

Emailtext

Roletext

Created Attimestamptz

Geographic Tracking

Privacy-Conscious Location Data

We collect approximate geographic information to help you understand where your visitors are coming from. This data is anonymized and used only for analytics purposes.

What We Track

Country and region
Approximate city location
General coordinates (with accuracy radius)
Language preferences

Privacy Features

IP addresses are anonymized
No precise location tracking
Aggregated data only
GDPR compliant

Device & Browser Information

Device Detection

We automatically detect and categorize devices based on screen size and user agent information.

Desktop

Screen width ≥ 1024px

Tablet

768px ≤ Screen width < 1024px

Mobile

Screen width < 768px

Browser Information

We parse user agent strings to provide insights into browser usage and compatibility.

Browser name and version
Operating system detection
Screen resolution
Preferred language

Performance Impact

Minimal Performance Impact

Our tracking script is designed to have minimal impact on your website's performance and user experience.

1.2KB

Gzipped script size

<50ms

Average processing time

0

Render blocking

Performance Features

• Asynchronous loading - doesn't block page rendering
• Smart batching - groups requests for efficiency
• Minimal DOM manipulation - no layout thrashing
• CDN delivered - fast global loading times
• Error resilient - won't break your site if our servers are down

Programmatic Tracking

JavaScript API

Control tracking behavior programmatically using our JavaScript API.

Track Custom Events

// Basic event tracking
        siteTooling.track('button_click');

        // Event with custom properties
        siteTooling.track('form_submission', {
        form_name: 'contact_form',
        fields_completed: 5,
        validation_errors: 0
        });

Manual Page Views

// Track page view manually (for SPAs)
        siteTooling.trackPageView('/new-page');

        // Track with custom referrer
        siteTooling.trackPageView('/new-page', {
        referrer: 'https://custom-source.com'
        });

Control Tracking

// Disable tracking
        siteTooling.disable();

        // Re-enable tracking
        siteTooling.enable();

        // Check if tracking is enabled
        if (siteTooling.isEnabled()) {
        // Tracking is active
        }

Common Integration Examples

Single Page Applications

For React, Vue, or other SPAs, track route changes manually:

// React Router example
        import { useEffect } from 'react';
        import { useLocation } from 'react-router-dom';

        function App() {
        const location = useLocation();

        useEffect(() => {
        siteTooling.trackPageView(location.pathname);
        }, [location]);

        return <Router>...</Router>;
        }

E-commerce Events

Track important e-commerce events:

// Product view
        siteTooling.track('product_view', {
        product_id: '123',
        category: 'electronics',
        price: 299.99
        });

        // Add to cart
        siteTooling.track('add_to_cart', {
        product_id: '123',
        quantity: 1,
        value: 299.99
        });

        // Purchase
        siteTooling.track('purchase', {
        order_id: 'ORDER-456',
        total: 349.97,
        currency: 'USD',
        items: 2
        });

Form Interactions

Track form usage and completion rates:

// Form start
        document.querySelector('#contact-form input')
        .addEventListener('focus', function() {
        siteTooling.track('form_start', {
        form_name: 'contact'
        });
        }, { once: true });

        // Form submission
        document.querySelector('#contact-form')
        .addEventListener('submit', function(e) {
        siteTooling.track('form_submit', {
        form_name: 'contact',
        fields_filled: countFilledFields()
        });
        });

File Downloads

Track document and file downloads:

// Track all download links
        document.querySelectorAll('a[href$=".pdf"], a[href$=".zip"], a[href$=".doc"]')
        .forEach(link => {
        link.addEventListener('click', function() {
        const filename = this.href.split('/').pop();
        const extension = filename.split('.').pop();

        siteTooling.track('file_download', {
        filename: filename,
        file_type: extension,
        file_url: this.href
        });
        });
        });

Tracking Features

What We Track

Core Metrics (Automatically Tracked)

Page Views

Unique Visitors

Referrers

Device Types

Geographic Data

Session Duration

Privacy-First Tracking

We Don't Track Everything

✅ What We Do

❌ What We Don't Do

Real-time Features

Instant Data

Historical Data

Advanced Tracking Features

Custom Events New

E-commerce

Marketing

Engagement

Automatic Event Detection

What You'll See in Analytics

E-commerce Metrics

Marketing Insights

Quick Start

Page Exclusions

UTM Campaign Tracking

Tracked Parameters

Example URL

Automatic Detection

Script Configuration Options

Available Data Attributes

What Data We Collect

Traffic Logs

Website Information

User Accounts

Geographic Tracking

Privacy-Conscious Location Data

What We Track

Privacy Features

Device & Browser Information

Device Detection

Browser Information

Performance Impact

Minimal Performance Impact

Performance Features

Programmatic Tracking

JavaScript API

Track Custom Events

Manual Page Views

Control Tracking

Common Integration Examples

Single Page Applications

E-commerce Events

Form Interactions

File Downloads

Next Steps

Ready to implement advanced tracking?

Implementation Guides

API References